I've been reading about the Hawthorne effect for my sports management class...I need to get a head start on things because I will be working at four games in five days next week. I also might be handing out T-Shirts and will have plenty of other things to help me stay busy...which I like.
Anyway the Hawthorne effect has to do with an expirement conducted a long time ago to see if the level of lighting would effect the productivity of the workers. When the lighting was changed the workers productivity increased. It didn't matter whether the lighting went up or down, it just mattered that it changed. The workers said that they were happy that someone cared enough to be concerned about their well being. Since people were concerned about them they became more productive.
I wonder if this translates to sports. I wonder if teams play better if more people care about them...aka more media attention, more fans, and more support staff.
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